Top Posts & Queries of 2011: Excel, Financial Models, Jet Blue, Synergies, and Corkscrews?
Will | January 23, 2012 | no comments
Admittedly, 2011 was a very dead year in terms of new posts, but there was still a fair amount of visitor traffic. The top posts of the year are as follow:
| 1. | Excel Best Practices |
| 2. | Financial Modeling: Key Concepts |
| 3. | Jet Blue’s Strategy Behind the All You Can Jet Pass |
| 4. | Operating Synergy |
| 5. | Leveraged Restructuring |
The top Google search queries that brought people to the site are:
| 1. | strategy blog |
| 2. | excel best practices |
| 3. | leveraged restructuring |
| 4. | operating synergy |
| 5. | financial modeling concepts |
Nothing too surprising in the top searches, but the award for the most unusual search query arriving at The Strategy Blog is a tie between:
| 1. | “7-line corkscrew” |
| 2. | interview with a professional singer |
While it is better known as a bar tool, “corkscrew” is a financial modeling term though one I have not discussed before. A “corkscrew,” in a financial model, is where the opening balance is equal to the previous period’s closing balance. Also, while I do not know, nor have I interviewed any professional singers, I did interview Thom Singer back in 2009 here.
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